Please read the following carefully to understand our views and practices regarding our use of cookies so you can make an informed choice on the information you share with us.

By continuing to browse the website, you are agreeing to our use of cookies, where such consent is required by applicable law.

The website may, from time to time, contain links to and from websites of our advertising partners and other partners. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

What are cookies? 

A cookie is a small piece of information which is sent to and stored on your device. Cookies do not damage your device. Most browsers or devices may allow you to block cookies, but you may not be able to use some features of the Services if you block them. Whether we collect some or all of this information often depends on what type of device you’re using and its settings. To learn more about what information your device makes available to us, please also check the policies of your device manufacturer or software provider.

Furthermore, when you use the Services, we or our third-party providers, automatically collect and record App Usage Patterns, i.e.  information regarding the method and nature of your use of the Services, including among others:  

Why do we use cookies?

We also use cookies and app usage patterns that collect data related to the use of our website and the performance of it in order to improve the user experience, such as to operate, maintain and provide the Services, including in order to diagnose server problems and suit products to the right targeted users.  

List of analytics and performance cookies

PurposeType of data collectedCookie nameHow long is the cookie stored?
This cookie is used by Google Analytics to understand user interaction with the website.Analytics_gcl_au2 months
This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site’s analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.Analytics_ga2 years
This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visited in an anonymous form.Analytics_gid1 day
This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.Performance_gat_UA-xxxxxxx-xx1 minute
This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.Advertisement_fbp2 months
The cookie is set by Facebook to show relevant advertisements to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.Advertisementfr2 months
If set, will not run Lucky Orange. Set via our opt out links.Analytics_global_lucky_opt_out10 years
Set if a user should no longer receive a particular poll.Analytics_lo_np_<Poll ID>30 days
Indicated this visitor has been banned from tracking.Analytics_lo_bn30 days
ID of the visitor’s current chat, if any.Analytics_lo_cidSession
Unique identifier for the visitor.Analytics_lo_uid2 years
ID of the visitor’s current recording.Analytics_lo_rid30 minutes (extending)
Total number of visitor’s visits.Analytics_lo_v1 Year (extending)
URL of the visitor’s original landing page, if any.Analytics__lotl180 days
URL of the visitor’s original referrer, if any.Analytics__lotr180 days
Used on websites of our publisher Customers that utilize the Taboola Newsroom services. It maintains a session reference about the user’s visit to this particular website.Advertisement_tb_sess_r30 minutes
Used on websites of our publisher Customers that utilize the Taboola Newsroom services. This cookie is used to identify the referring website (i.e. the website that the user visited prior to arriving at this publisher’s website).Advertisement_tb_t_ppg30 minutes
display_once_every_few_daysAdvertisementpoptin_d_a_x_v_26e98d74588a8365 days
display_once_every_few_vsitingAdvertisementpoptin_d_r_v_26e98d74588a8365 days
Poptin once a dayAdvertisementpoptin_o_a_d_26e98d74588a81 day
Poptin once a visitAdvertisementpoptin_o_a_v_9296a6dd8d5a530 minutes
For counting monthly visitorsAdvertisementpoptin_o_v_9296a6dd8d5a530 minutes
After Click X buttonAdvertisementpoptin_old_user1 day
Identifying old userAdvertisementpoptin_new_user2 days
Identifying new userAdvertisementpoptin_referrera few minutes
Original referrerAdvertisementpoptin_user_country_code365 days
Save user country codeAdvertisementpoptin_user_id365 days
Unique visitor idAdvertisementpoptin_user_ip365 days
Save user ip addressAdvertisementpoptin_conversion_70909792ed454365 days
After Poptin conversionAdvertisementpoptin_session30 minutes
Poptin session for Poptin display settingsAdvertisementlaravel_session2 hours
security purposeAdvertisementXSRF-TOKEN2 hours
Creates a temporary per session User IDAdvertisementtaboola_session_idsession
Assigns a unique User ID that Taboola uses for attribution and reporting purposesAdvertisementt_gid1 year
Maintains a record of the user’s instruction that Taboola not use her personal data for our Services.AdvertisementDNT5 years
Maintains a record of whether the user performed an action in the “Taboola Select” feature.Advertisementtaboola_select1 year
Indicates that the user clicked on an item that was recommended by Taboola’s Services. This is used for reporting and analytics purposes.Advertisementtaboola_fp_td_user_id1 year
Assigns a unique User ID that allows Taboola to recommend specific advertisements and content to this user.Advertisementt_gid1 year
Creates a unique User ID for private domain publishers.Advertisementt_pid1 year
Assigns a unique User ID that is used for attribution and reporting purposes.Advertisementtrc_cookie_storage1 year

For illustration by way of an example, our engagement with Facebook allows us to place advertising content onto Facebook that is relevant to you based on your browsing patterns on our website. This information is never connected to your profile and it is always anonymous. 

You should check your App platforms privacy settings to understand and change the information sent to us through any App platforms. We are not responsible for the privacy practices of such third parties and/or App platforms. We recommend you to carefully read the terms of use and privacy policies of such third parties and/or App platforms before using their services and connecting to the Services. This Privacy Policy applies solely to personal data collected by us.

How to restrict or block cookies

You can set your browser not to accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. However, if you do not accept cookies, some of the features on the website may not function as a result.

Changes to the Cookie policy

We may update this Cookie Policy from time to time. If we make significant changes, we will let you know, but please do check regularly this policy to ensure you are aware of the most updated version.

This Cookie Policy was last updated on July 26, 2020.